Demand Planning lessons from Covid-19 second wave in India
From a low of 20,000 in mid- February 2021 to 3,50,000 by April week 3. Demand surge of Covid+ new cases is what Indian Healthcare Supply Chain is coping up with to keep its Patients get what they need. Demand Planning which is the trigger for the entire Supply side of the Supply Chain to organize itself to meet the market within its SLA's again has been found wanting in its (in)accuracy! And as it stands today in India, the Demand Planning accuracy seems to have been much lower than desired. A few key insights from the current stage of Covid-19 viewed from the lenses of Demand Planning, a. Never underestimate the importance of History - "This time its different" is a misnomer. Human history is of similar behaviours exhibited over multiple instances spread over different time periods. Historical data is a goldmine for Demand Planning. e.g. Relating this to Covid-19 - No time in the history of past 400 years of Pandemics (just 400 years as I did only study those 400 yea...