Supply Chains have always been focused rather obsessed with customer order fulfillment. Focus of Supply Chain Network design has predominantly been around the "last mile" delivery. Adding nodes to the network, latest technology adoption and many other initiatives have been about improving last mile delivery. Is it time to also re-focus & offer consideration for "First mile delivery"? Particularly in industries where the first mile may have the highest delta impact on the customer. e.g. In Healthcare, the first mile is the most crucial one for the customer,who in this case is a Patient (particularly in emergency cases). From the time the patient has a health issue which needs attention till the time medical care is made available is the first mile in this case. For example they say first hour is the "Golden Hour" for a person who has an health emergency. In that case even if the last mile delivery, which in this case may be a well equipped hospital, is...
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